Cuenca, Ecuador
Ecuador's most famous product is something that probably most people think is made in a completely different country. It is the Panama hat, known locally as a sombreros de paja toquilla, and not made in Panama but exclusively in Ecuador and, especially, here in Cuenca.
People probably have a picture in their mind of the classic Panama hat, white with a broad brim and a black band, but they come in a bewildering variety of sizes, shapes, colours styles and prices...