Customer satisfaction is more than just a smile when you greet a customer. It's more than customer satisfaction surveys and customer satisfaction tips.

Knowing the customer base is at the heart of it. A customer booking a stay at a beachside resort has different expectations than a customer staying in a convention hotel.

When you learn to master the needs of the customer and to deliver consistently and effectively on those needs you begin to create overwhelming customer loyalty.

Good hotel management and staff recognize this and provide appropriate the expected services and even throw in some extra options that customer may not be thinking about.

A family friendly beachside hotel might offer poolside games and activities while the convention hotel caters primarily to businessmen by making sure they provide top-notch amenities such as reliable internet Wi-Fi, Visio conference equipment, and excellent audio system